And the Winner Is: Pinterest for Cause Marketing
What Pinterest Can Teach Nonprofits About What Donors Want
Trisha Stezzi, Creative & Digital Director, Account Services
Trisha's insights are informed by 16+ years of creating and implementing custom cause marketing partnerships for major corporate and nonprofit brands combined with her passion for innovation, creativity and love of social media. Read more posts by Trisha here.
American Marketing Association Nonprofit Marketing Conference
July 21-23, Arlington, VA
Break Out Session:
"Cause Alliances: Playing a Vital
Role in Cause Marketing Platforms"
By: Mollye Rhea,
Founder & President
Update on cause
alliance trends and examples of how top nonprofit and corporate
marketers are leveraging cause in communications platforms. Participants
will learn a variety of strategies for leveraging cause alliances to
raise funds, advance marketing goals and engage key audiences to build
long term brand loyalty.
Cause Marketing -
It's In The Numbers
A categorized compilation
of industry statistics showcasing demand and relevance of cause marketing