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Earlier this month, I had the pleasure of sponsoring the key note address for the Georgia Center for Nonprofits annual summit.  I was honored to sponsor Carol Cone’s address, which shared key insights from the book Breakthrough Nonprofit Branding (BNB).  Carol and her partner, Jocelyn Daw, are visionaries and leaders in the cause branding arena, and I’m so grateful for the groundbreaking work they do to help advance Cause strategies as a key element in a fully integrated marketing platform.  Their latest contribution, BNB, is a wonderful new addition to the cause resources landscape.  

The National Weather Service said today (1/13/11) there is snow on the ground in 49 of the 50 United States – a rare feat of nature. The one exception? Florida. Yes, there’s even snow on the mountain tops of Hawaii. Hard to imagine, but true. Here in Atlanta, we’re on Day Four of “Snowpocalypse” – a snow and ice storm that has had the city virtually shut down since Monday morning. At local grocery stores, bread aisles stand empty and milk and eggs are hard to come by – leading my colleague Michele Egan Sterne to refer to the storm as the “Great French Toast Shortage of 2011.”