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Maxwell House has turned its classic tagline “Good to the Last Drop” into a cause marketing campaign with Rebuilding Together, the nation’s leading nonprofit working to preserve affordable homeownership and revitalize communities.

On Thursday, March 24th, For Momentum came together with other top marketers in the Atlanta community for the 2011 Atlanta Marketer of the Year (AMY) Awards, sponsored by the American Marketing Association’s Atlanta Chapter. It was the 54th year of celebrating great creative, and more importantly, honoring agencies and companies whose work produces outstanding results.

Rebuilding Together, the nation’s leading nonprofit working to preserve affordable homeownership, held its 16th Annual Kickoff to Rebuild Event in Dallas last week, despite record low temperatures and icy conditions. Kickoff to Rebuild, hosted annually in the same city as the Super Bowl, unites hundreds of volunteers with NFL players and alumni, cheerleaders, local leadership, and other celebrities to rebuild homes, provide community clean up and offer restorative services to low income neighborhoods.